About us

Who we are.

Invaincu is a brand strategy and creative production studio. We think like a consultancy and execute like a production team, built to move fast and deliver work that performs in real markets.

50+

Projects Delivered

20+

Countries Worked

750M+

Global Impressions

Our work

Our Clients

A disciplined approach to strategically led creative

We combine insight, design, and execution into a focused process that ensures every campaign is intentional, aligned, and built to deliver measurable commercial impact.

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Our team

Small team, senior output.

Oliver Dominique

Head of Strategy

Founded Invaincu after years in consulting and growth, drawn to creative work by a strength for what actually makes brands grow. Leads strategy and positioning across every client engagement, and stays hands-on rather than handing work down a chain.

Oliver Dominique

Head of Strategy

Founded Invaincu after years in consulting and growth, drawn to creative work by a strength for what actually makes brands grow. Leads strategy and positioning, staying hands-on in every client engagement.

Samuel Onamusi

Creative Director

Known for his production work across Formula 1, covering the majority of Grand Prix weekends each season. Leads Invaincu's production team across campaigns, events, and brand activations.

Oliver Dominique

Head of Strategy

Samuel Onamusi

Creative Director

Known for his production work across Formula 1, covering the majority of Grand Prix weekends each season. Leads Invaincu's production team across campaigns, events, and brand activations.

Isabella Gilbert

Operations Lead

Comes from a combat sports background, with experience presenting in the space. Handles operations, keeping strategy and delivery running across every client project.

Rory Willicombe

Videographer

Widely respected in the sports space, having directed and shot campaigns for major global businesses including Huel. Plans shoots, directs talent, and delivers social-first edits across sport and culture.

Isabella Gilbert

Operations Lead

Comes from a combat sports background, with experience presenting in the space. Handles operations, keeping strategy and delivery running across every client project.

Rory Willicombe

Videographer

Our story

We stay lean, we move fast, and we think like a strategic consultancy.

Too much of the industry is still built the old way: headcount over results, and too many cooks in the kitchen between a strategy and the work that's supposed to execute it.

Invaincu is built the opposite way. Strategic consultancy thinking, with production company execution, closing the gap between a good plan and a campaign that actually moves the needle.

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